EP 036: What You Didn’t Learn In Physical Therapy School About Business, Hosted by Greg Todd Live from APTA CSM 2018

Live from CSM, Aaron sits down with Greg Todd, co-owner of Renewal Rehabilitation in Tampa, FL with two locations. Aaron shares his personal journey to owning a successful cash based physical therapy practice. Aaron and Greg also disclose key tips on how to set your prices, step by step email marketing systems that can run and…

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EP 035: Creating an Instagram Marketing Machine. The CashPT Lunch Hour with DocJenFit

Grab your pen and paper! Today Aaron sits down with Doc Jen Fit. They discuss how she started her cash PT business and used Instagram to catapult it. Stay tuned to hear some of her best tips and tricks for Instagram content creation. “Just because you know social media doesn’t mean you know online marketing.” -Doc…

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EP 034: How One PT Found $15k In Lost Income By Turning Their Front Desk Into A Sales Powerhouse With Rick Lau

  You could be leaving lots of money on the table because you have not properly trained your front desk. Today’s guest, Rick Lau discusses the importance of understanding your call metrics and training your front desk on sales. Discover how you can increase sales without increasing your marketing budget. “If you can’t measure it,…

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The CashPT Residency

The CashPT Lunch Hour Episode #33: The CashPT Residency with Derek Nielsen In this episode of The CashPT Lunch Hour I interview Dr. Derek Nielsen, who is the 1st physical therapist I’ve hired at our practice and who is also our CashPT Resident. I started preparing to hire a second physical therapist in our practice…

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MOVE. LIVE. LIFE. The CashPT Lunch Hour with David Bayliff

In this episode of The CashPT Lunch Hour, I had the honor to interview David Bayliff.  I met David Bayliff via my CashPT Nation Facebook group and interacting with him online. He’s actually from North Carolina, right down the road from me. He has a 100% cash based practice in Phoenix, AZ where he travels…

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The CashPT Nation Q & A Part II

A few years ago I created a Facebook group called The CashPT Nation which has grown to almost 4,000 members now. It is a Free group for therapists interested or working in the cash-based therapy model.All therapy professionals are welcome; Physical Therapists, Occupational Therapist, Chiropractors, Massage Therapists, etc. I created it to network, answer questions and support…

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How to Create Value for Patients So it Doesn’t Matter if You Take Their Insurance or Not

The CashPT Lunch Hour Podcast #28 I had the honor to speak at the Top Business and Marketing Conference for Physical Therapists last May at Clearwater Beach, FL, Smart Success PT Live. This was by far and hands down the best physical therapy conference I’ve ever been to, and I’m not just saying that because I…

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The CashPT Nation Q&A

I created the group called The CashPT Nation which has about 3,500 members now. It is a group for therapists interested or working in the cash-based therapy model. All therapy professionals are welcome; Physical Therapists, Occupational Therapist, Chiropractors, Massage Therapists, etc. I created it to network, answer questions and support each other in our journey…

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Small Town Cash Practice: with Justine Calderwood

In this episode of The CashPT Lunch Hour, I had the great pleasure to interview Justine Calderwood PT, MSPT​. Justine is the owner of The Healing Spot Physical Therapy in Woodland Park, Colorado a 100% cash-based physical therapy practice. Justine has been a physical therapist for 14 years and has worked in a variety of…

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The Cash-Based Mindset & My #1 Marketing Strategy

In this episode of The CashPT Lunch Hour I talk about the cash-based mindset & The #1 Online Marketing Mistake most physical therapy practices make… or conversely the easy, no-brainer and FREE marketing strategy you need to do right now! I discuss in detail the primary care physical therapy mindset, the value mindset and the…

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