How to Create Value for Patients So it Doesn’t Matter if You Take Their Insurance or Not

The CashPT Lunch Hour Podcast #28 I had the honor to speak at the Top Business and Marketing Conference for Physical Therapists last May at Clearwater Beach, FL, Smart Success PT Live. This was by far and hands down the best physical therapy conference I’ve ever been to, and I’m not just saying that because I…

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The CashPT Nation Q&A

I created the group called The CashPT Nation which has about 3,500 members now. It is a group for therapists interested or working in the cash-based therapy model. All therapy professionals are welcome; Physical Therapists, Occupational Therapist, Chiropractors, Massage Therapists, etc. I created it to network, answer questions and support each other in our journey…

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The Cash-Based Mindset & My #1 Marketing Strategy

In this episode of The CashPT Lunch Hour I talk about the cash-based mindset & The #1 Online Marketing Mistake most physical therapy practices make… or conversely the easy, no-brainer and FREE marketing strategy you need to do right now! I discuss in detail the primary care physical therapy mindset, the value mindset and the…

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Q&A with Aaron LeBauer, Greg Todd & Paul Gough

I had the privilege to hang out with two of my good friends and success partners Greg Todd and Paul Gough last year in Las Vegas at the APTA PPS annual conference. We got together early on Friday morning to answer some common questions from our followers on Facebook about the business of physical therapy. Greg…

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office hours jerry durham out of network

Office Hours: Going Out of Network with Jerry Durham

  “Office Hours” with Aaron LeBauer and Jerry Durham. I invited Jerry to join me for a live Masterclass last year and he joined me at CSM in February for my Office Hours. I teach a live masterclass and hold Office Hours once a month each for my private coaching group and what he taught…

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The CashPT Lunch Hour #27: It’s A Neuro State of Mind

I’m really excited to announce that on the CashPT Lunch Hour I interviewed four amazing women! Joining me was Julie Hershberg PT, DPT, NCS, Erin Caudill PT, DPT, NCS, Claire McLean PT, DPT, NCS  and Sarah King PT, DPT. I first met Julie and Erin last fall at the PPS annual conference in Las Vegas…

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Earn $100k+ as a Physical Therapist

I had the honor to interview one of the top Physical Therapists and Entrepreneur, Greg Todd, PT, OCS, CSCS live from the APTA’s Combined Sections Meeting in San Antonio, TX.   Greg Todd is a close friend, my accountability and success partner, a social media genius and successful practice owner. He is the co-owner of Renewal…

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Direct Access: The Administrative Referral

One of the biggest objections I hear from physical therapists who are considering opening a cash-based practice is “I don’t have direct access in my state, what should I do?” Direct Access: Keep them open and listening The first and most important thing you should do is make sure you do not let a patient who reached out to…

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The CashPT Lunch Hour #24 with Carlos Berio PT, DPT

I’m really excited to announce that for the December CashPT Lunch Hour I had the honor to interview Dr. Carlos J Berio, PT, DPT, MS, CSCS, HKC, SPJ. Dr. Berio is the Owner & Head Sports Pain Jedi at SPARK Physiotherapy in Alexandria, VA. A Physical Therapist, CSCS & Myofascial Trigger Point Specialist, he also holds a MS in…

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Discounts vs Packages in Your Cash Practice

Discounts vs. Packages in Your Cash Practice For those of you that are thinking of offering discounted service- Wait! Don’t do discounts, instead, start offering packages and raise your rates! Why is discounting not preferred? What is not preferred is to devalue what we provide our patients. It is not appropriate to discount and provide…

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