The Accepted System: Secrets to Getting Into PT School with Casey Coleman

Before you become a PT, you are a pre-PT student. In this episode, Aaron talks with longtime friend Casey Coleman, co-founder of Pre-PT Grind. His company helps take the mystery out of applying to PT school so students can start their PT careers with confidence. Casey’s here to share his advice for anyone considering a…

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Why You Need a Lead Magnet in Your Business

Today, we’re talking lead magnets: what they are, why you need one, and how they can work wonders for your business. What is a Lead Magnet? A lead magnet is something you offer people for free in exchange for their contact information. Simple as that! It can be a checklist, video training, e-book, or small…

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The Most Effective Physical Therapy Techniques for Telehealth & Remote Coaching with Adam McCluskey

If you’re interested in remote work with patients, then you can’t miss this episode. Aaron’s guest Adam McCluskey worked as a personal trainer and strength coach before earning a Doctorate in Physical Therapy and later starting his own PT and Sports Performance Clinic. He talks with Aaron about the importance of communicating with his patients’…

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Do You Have a Job or a Business?

If you build a business, an empire, you help not just the person standing in front of you, but the people you’ve never even met. Today, I wanted to talk about why just building yourself a job isn’t enough. Maybe during this Coronavirus pandemic, you’ve found yourself thinking: “I own a business, but I have…

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Blood Flow Restriction (BFR) Training & Rehab in Physical Therapy with Nick Rolnick

What is Blood Flow Restriction (BFR), how is it used, and when should it be used? Join Aaron in this episode as he welcomes BFR expert Nick Rolnick. The founder of BFR Pros, Nick provides BFR trainings so that PT professionals can help clients accelerate performance and recovery with the extra benefit of growing their…

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Marketing and Sales Are NOT the Same Thing!

Marketing is getting people interested in your products and services, in the “ball.” Sales is, “How do I pass the ball back and forth and get it into the goal?” Today, we’re talking the differences between the two and why you need to do BOTH! Here’s the problem: everyone wants to do marketing. They want…

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Coronavirus Survival Strategies for Physical Therapy Clinic Owners with Nicole Cozean

How can physical therapists be prepared for what’s next with no end date or next steps in sight? This week, Aaron welcomes back Nicole Cozean who last joined him in episode 86. They talk about how difficult it’s been when working with imperfect information and how you can keep moving forward despite the confusion. Nicole…

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SWOT Analysis for Your Business (Strengths, Weaknesses, Opportunities & Threats)

Today, we’re going to go through a SWOT analysis (strengths, weaknesses, opportunities and threats) of my business, with the intent for you to follow along with your own! Get out a pen and paper and let’s do this. So, what are your strengths? Here are some of mine: I’m creative I like to use my…

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Earning $100k+/Year as a New Grad Physical Therapist with Brandon Smith

Are you making as much money as you could be as a PT? Right out of grad school, Brandon Smith worked for a company that preyed on new physical therapists. It was only after he pushed himself and developed his own system of income that he started making over $100k per year. In today’s episode,…

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Successfully Launching Your Side Hustle on Kickstarter with David Barouche

When Dave Barouche came to America to practice PT, he found that there were too many “rules” that got in the way of client results. What did he do about it? In today’s episode, Dave shares his journey from salaried employee to self-employed cash PT who makes his own rules. He offers can’t-miss advice on…

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