Dear Google
Dear Larry & Sergey, Thank you very much for your recent referral of 5 new patients in the last two weeks to our practice. Your recommendation means a great deal to me. Please know that we always have room for your friends, family, customers and anyone looking online for a therapist or to learn about…
Showdown: Physician Referrals vs. Google for New Patients
When I started my Cash Based Practice, I thought, like everyone else, that the key to a busy practice and finding new patients would be through physician referrals, though I knew I needed a variety of referral sources. I thought that physicians understood what physical therapy can do to help patients. One of the reasons…
Quick Tip: Increase Your Efficiency & Lower Your Overhead with Mobile Technology
1) Use a mobile credit card processor such as Go!CardConnect. You don’t need to “take insurance” but you do need to accept credit cards in your practice. I use Go!Card Connect, it has simple fee structure, it’s fast and secure, that as a low volume merchant is very difficult to beat. We can offer patients…
Q&A: What Will My Patients Think When I Switch to a Private Pay Physical Therapy Practice?
The fear that we will lose all or most of our current patients when we switch from a traditional insurance based practice to a cash based, private pay or self-pay practice is a very important and real fear to address. It is very natural to think about all of your patients leaving You because you now…
Cash-Based Physical Therapy; Blogging, HIPAA & Power Yoga
It has been a while since my last blog post. My wife, Andra and I have been busy at work this summer treating patients, marketing our practice and visiting with family. One of the benefits and sometimes time heavy time aspects of my practice is that I fill all of the roles in my office,…
Q&A: What Type of Discount Should I Offer to Patients so They Choose My Cash-Based Therapy Practice?
What are you worth? What is your time worth? How much do you value your treatment? Are you afraid patients will go elsewhere when they learn the price you charge? I have answered a fair amount of questions about offering discounts for services. I have tested discounts in my practice. In a traditional physical therapy model it…
Interview with Physical Therapy Cash-Based Practice Owner Sean Wells
This past weekend I was in Orlando, FL as a presenter at the FLPTPP Annual Conference and I had the opportunity to attend a very inspiring presentation “The One Stop Rehabilitation & Fitness Center” by Sean M. Wells DPT, OCS, ATC/L, CSCS. Sean is a physical therapist, athletic trainer and personal trainer and the owner of a 100% cash based physical therapy…
Top 5 Blogs to Help You Succeed with a Physical Therapy Cash Based Practice
The following 5 blogs have been very helpful in marketing, administering and working “on” my physical therapy cash based practice. They are all blogs, with 1 exception, and all are tremendous resources that I’ve used to build my practice and should be for you too. As I’ve mentioned previously in my post “marketing a niche clinic”, marketing…
Superbills & Receipts for a Cash Practice
One of the most common questions asked about running a cash practice is what kind of receipts do I provide my patients? and What should be included on it so the patient will be reimbursed? Most insurance companies do allow for patients to submit the claims themselves and this process is fairly straightforward. I find that…
