EP 066: From CrossFit Coach to Facebook Ads Expert with Jacob Campos

Online marketing and Facebook Ads can seem complicated and expensive. But you have tools right in front of you to grow your client list and amplify your value. Aaron invites Jacob Campos, his Online Marketing and Facebook Ads expert, to share 5 ways for you to enlarge your current marketing base. Hear how you can double your current customers without targeting the wrong audience. Jake explains why Facebook’s business helps your business. Listen to find out how!


You actually get better results at optimizing if you just spend $50 in one day.

-Jacob Campos


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Time Stamps:

1:51 – Separating yourself through your price: The 1 thing people will pay $5000 for in the physical therapy and personal fitness industry

11:00 – 2 Questions you can ask your customers to make them realize why they need your services

15:33 – The personal story behind Jake’s desire to assist people in their health and fitness journey. How Facebook Ads can boost your ability to help people

26:02 – Are you satisfied with the knowledge you have? Maybe you shouldn’t be. Hear why Jake continually moves forward in how he can improve himself to offer greater value to his customers

40:05 – The Pros and Cons of Facebook Ads–Facebook wants your money, so how do you take advantage of that and re-optimize your ads to target your ideal audience?

48:24 – What you need to do before you offer your product to your customers: The power of testimonials

55:06 – The #1 way for you to capture the attention of a target audience and sharpen your content for their viewing

1:08:13 – Instead of trying to get new customers, just clone your current ones! What you can do to double your client list without finding a new “type” of customer


Resources:Jacob Campos on The CashPT Lunch Hour


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About The Author

Aaron LeBauer

Aaron LeBauer PT, DPT, LMBT started a 100% cash based physical therapy practice right after graduation. He's on a mission to save 100 million people from unnecessary surgery & enjoys helping passionate therapists build successful businesses without relying on insurance.

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