Exactly What Not to Say When Patients Come to Your Physical Therapy Clinic

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In today’s blog post, I wanted to tell you about what happened to me the other day… and why you shouldn’t do it in your clinic!

I had a physical a couple weeks ago, and they told me they wanted some blood work done. I was fine with that, since I had been doing Keto and wanted to see how things were going.

So, I rolled down to the basement of the phlebotomy lab—a building that just so happens to have my grandfather’s name on it—and there were a few cubicles with privacy walls up.

A voice from above called me to a specific cubicle, and I’m immediately asked for my date of birth when entering. No, “Hi, how are you?” Just, “Date of birth?”

The woman didn’t offer me a seat or anything, even though there were a few there. Just asked me questions. It was ridiculous. It doesn’t take a lot of extra effort to ask me how my day is going.

To contrast that, I had a great first experience at Orange Theory. I had never been there before, but I was addressed by my name multiple times. Everything felt like it was about me.

The main way you as a clinic owner can differentiate yourself from the others is to be personable. Treat your patients like people.

That’s the lesson for today. Treat people like people. Is that so hard?

If you guys are in the Northeast and want a chance to hang out in person, click here for details about my upcoming one-day CashPT Bootcamp in Brooklyn!

 

Aaron LeBauer

 

About The Author

Aaron LeBauer

Aaron LeBauer PT, DPT, LMBT started a 100% cash based physical therapy practice right after graduation. He's on a mission to save 100 million people from unnecessary surgery & enjoys helping passionate therapists build successful businesses without relying on insurance.

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