Generate More Income without Raising Prices

More income without raising prices


Here are three steps to generating more income without actually raising your rates.

Number one:

You’re going sell the plan of care instead of single visits to generate more income. Stop selling one-on-one visits and individual visits. When you try to sell 10 sessions for $150 each session, it sounds like a lot of money! Sell the plan of care instead. A $1,500 plan of care that includes 10 sessions is a lot easier to digest. 

Number two:

Position working together with the patients long term to generate more income. An ounce of pre-frame is worth more than anything you can do to sell. You’re really pre-selling it. One of the things you’re going to do is ask a question: “Imagine you could snap your fingers and produce one outcome working together with me in the next 90 days. What would that be and how would it change your life?”

Number three:

Don’t wait for some arbitrary time in the future to do it. You start now! Start doing it now even if it’s with the next new patient. Even if you’re going to raise your rates even five dollars or twenty dollars, do it with the next new patient. Your existing patients won’t know. This will easily lead to more income!

If you’re ready to take action and you want to work together, send me a DM with the word “Profits” and we’ll get back to you some details on how we can increase your income.


Plus: Whenever you’re ready… here are 3 ways I can help you grow your coaching business:

  1. Grab a free copy of my book

It’s the road map to launch, grow & scale your physical therapy business. -> Click Here

  1. Join our CashPT Blueprint Program and be a Case Study.

I’m putting together a new coaching case study group this month and if you’d like to work with me on your client-getting and scale plans… just send me a message at with the words “Blueprint”.

  1. Work with me and my team privately

If you’d like to work directly with me and my team to take you to 6 or 7 figures… just send me a message at with the words “Private”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!

aaron lebauer

About The Author

Aaron LeBauer

Aaron LeBauer PT, DPT, LMBT started a 100% cash based physical therapy practice right after graduation. He's on a mission to save 100 million people from unnecessary surgery & enjoys helping passionate therapists build successful businesses without relying on insurance.

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