Scott Harmon OT: Start A Therapy Practice

I had the honor and privilege to interview Scott Harmon OT. Scott is the owner of 2 pediatric clinics that provide physical therapy, occupational therapy and speech therapy in Conway and Greenbrier Arkansas. Scott is also a business coach and helps other physical therapists, occupational therapists and speech language pathologists start their own therapy practices. In our interview we had the chance to cover how Scott started and grew his practice, his resources for a low overhead practice, his recommended books from which he draws knowledge and inspiration, as well as his marketing strategies and philosophy. Pull up a chair, grab a snack, sit back and enjoy!

In this episode Scott talks about:

• His journey into Occupational Therapy and Private Practice
• The nuts & bolts of his pediatric practice that includes physical therapy, occupational therapy and speech language pathology and therapy.
• Why he doesn’t want to “work for the man”
• Starting a low overhead practice as a team with his wife while also working as a contractor.
• Dealing with the pressure to succeed and to replace his salary.
• Building his caseload of patients with speech therapy.
• The struggles he encountered opening his second location.
• His top questions he asks potential therapists during an interview.
• How much he spends on marketing, his success with Google ads and how he gets his website to rank high on Google search.
• The Rule of 8
• His #1 Marketing Strategy to make connections & get new patients
• Determining his cash pay rate vs Medicaid.
• How he handles his out-of-network patients and payments
• His #1 advice for a cash based pediatric practice.
• The 1 Thing You Must Include On Your Website

Resources Mentioned in this Episode:

Go to Scott’s Website for the Survey for Private Practitioners and Get the Results for Free. http://startatherapypractice.com/

Client Tracking Spreadsheet 

Scott’s Blog Post on Creating Systems

TomWoods.com Podcast Episode 344

My Interview With Scott on his Podcast

Quick Books
Office Ally

Connect with Scott:

scott@startatherapypractice.com
Twitter @ScottHarmon7
Linkedin 
His PT, OT, Speech Therapy Practice Website 
His Coaching Website
Start A Therapy Practice Podcast 

Scott’s recommended books:

The E myth Revisited
The Magic of Thinking Big
Guerrilla Marketing
Secrets to Dynamic Communication – presentations
Work the Pond! – networking
The 7 Habits of Highly Effective People
Principle Centered Leadership
George Meets the Marketing Expert
How To Win Friends and Influence People

[Click To Tweet] Thanks Scott for dropping a #KnowledgeBomb on the #CashPTHappyHour!