Top Reasons to Build a Personal Brand

build your personal brand as a physical therapist

Are you ready to take your physical therapy career to the next level?

It’s time to start building your personal brand. And trust me, it’s worth it. Your personal brand is your most valuable asset, and it can give you the leverage you need to sell products, services, and courses online. Plus, as you grow your brand, you’ll have multiple streams of income and the ability to help millions of people. Here are nine ways to build your personal brand as a physical therapist:

Blog: Start a blog to share your knowledge and expertise with the world.

Podcast: Host a podcast to share your insights and advice with a wider audience.

YouTube channel: Create a YouTube channel to share educational videos and tutorials with your followers.

Website: Develop a website to showcase your services and share your brand message.

Social media user name: Choose a consistent user name across all of your social media platforms to build your brand and make it easy for people to find you.

Write and publish a book: Share your knowledge and experience in a book to establish yourself as an authority in your field.

Get published: Contribute articles or columns to industry publications. You can share your insights with a wider audience.

Get interviewed: Seek out interview opportunities by industry publications or podcasts to share your expertise with others.

Create valuable and shareable content: Share valuable and shareable content on your social media platforms, blog, and website to attract followers and establish yourself as an authority in your field.

Don’t wait any longer to start building your personal brand. You can pick one of these strategies and get started today. If you want to level up your career, join us at PT Biz Con 2023 – the premier event for physical therapists looking to grow their businesses and reach their full potential. Visit to learn more and register today.

 Connect with Aaron:



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If you are ready to launch and grow a Cash PT practice, DM me “Blueprint” to get started!

Whenever you’re ready, here are 3 ways I can help you grow your coaching business:

Grab a free copy of my book

It’s the road map to launch, grow & scale your physical therapy business. -> Click Here

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I’m putting together a new coaching case study group this month and if you’d like to work with me on your client-getting and scale plans. Just send me a message at with the words “Blueprint”.

Work with me and my team privately

If you’d like to work directly with me and my team to take you to 6 or 7 figures… just send me a message at with the words “Private”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!

About The Author

Aaron LeBauer

Aaron LeBauer PT, DPT, LMBT started a 100% cash based physical therapy practice right after graduation. He's on a mission to save 100 million people from unnecessary surgery & enjoys helping passionate therapists build successful businesses without relying on insurance.

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