Webinars and Email: How I made $8,000 in 90 minutes

$8,000 in 90 minutes, man pointing at money

Making $8,000 last week in my clinic in 90 minutes sounds too good to be true, doesn’t it? Through a webinar and follow-up email strategy, it’s easier than you think! It’s not about the strategy, it’s about the follow-up.

It can be a big goal, making $8,000 dollars in a day. For others, that may be no big deal because they’re doing 50, 60, 70, even 100k a month. But with this strategy, anyone can have a big sale day!

I’m going to walk you through exactly what I did and how it’s going to help you grow and scale your business no matter how big or small. Because you as the owner need to be spending your time on the things that matter most to your business, not just to your patients.

I can help one person at a time and maybe make $250 for the hour, but I still have to pay for the the electricity, overhead, support staff, etc. But if I can do a training, a workshop, or a webinar, then what I can leverage my time and impact. I can help many more people get the help they need just like you’re going to learn on this video and in this training.

Our patients are going to learn how to stay fit, healthy, and mobile without needing pain meds, injections, surgery, or even getting an MRI while the emergency room is full of people who are sick with COVID.

The number one thing you want is to leverage your time. How do we do that? We help multiple people at once.

Let’s talk about webinars and online trainings.

To fill my webinar, I sent out four emails to my list of 3,000 people for the clinic. I did a three-day campaign telling how we are teaching the three steps to saying fit, healthy, and strong without pain meds, injections, or surgery. During the webinar, I pitched my offer, which is a Total Body Diagnostic. I presented the Call to Action by showing them results people get after a Total Body Diagnostic.

I shared that the Total Body Diagnostic is what you need to know exactly what’s going on, not an MRI or x-ray. Then, I pitched a call and we had had eight people apply through our application funnel. After that,  four people become patients. Our average plan of care is $2,000 plus extra visits and referrals.

Now, here’s the most important part of this. The emails.

We had an excellent conversion rate with this email sequence (watch the YouTube video to see me break down the numbers.) When someone registered, they immediately got an email confirming their spot. Everyone also got a thank you note from m whether they came or not. 

The frequency and timing of the emails through the funnel is critical! I know this sounds like a lot to set up and track, but I want to make this easy for you. So many of my coaching clients and Platinum Mastermind members said they just wanted to the workshop without having to deal with the email set up. That’s why we created the PT Email Engine™️.

It’s a software that does this for you! The software allows you to send these emails to people without getting your personal or business account marked as spam. The PT Email Engine™️ allows you to easily follow up with people automatically once they register. We’ve even got an application built into the The PT Email Engine™️ so all you have to do is send them to the application page and then it automatically follows up with them. Then it will notify you or your staff to call them on the phone and you invite them into your clinic.

With the The PT Email Engine™️  set up, we do the heavy lifting and typically charge $500 for this. But if you’re reading this and you go to ptemailengine.com right now, I’ll waive the $500 setup fee and we’ll deliver you account within one to two business days. All you have to do is upload your contacts and send your first email. That’s it! We do the rest.

You could just go pay a professional copywriter $150 an hour to write these for you but basically I’m giving you the email sequence that generated me $8,000 in 90 minutes.

You’ll be able to see more patients, grow your business exponentially. You’ll be able to hire other physical therapists to work with you so you can spend your time doing marketing and teaching. Let the software do the heavy lifting in the background which can turn 39 people at your workshop into $8,000 or more.


Plus: Whenever you’re ready… here are 3 ways I can help you grow your coaching business:

  1. Grab a free copy of my book

It’s the road map to launch, grow & scale your physical therapy business. -> Click Here

  1. Join our CashPT Blueprint Program and be a Case Study.

I’m putting together a new coaching case study group this month and if you’d like to work with me on your client-getting and scale plans… just send me a message at m.me/AaronLeBauer with the words “Blueprint”.

  1. Work with me and my team privately

If you’d like to work directly with me and my team to take you to 6 or 7 figures… just send me a message at m.me/AaronLeBauer with the words “Private”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details!

aaron lebauer

About The Author

Aaron LeBauer

Aaron LeBauer PT, DPT, LMBT started a 100% cash based physical therapy practice right after graduation. He's on a mission to save 100 million people from unnecessary surgery & enjoys helping passionate therapists build successful businesses without relying on insurance.

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